Yoni Assia is the founder and CEO of eToro, and is passionate about economics, the internet, technology, and blockchain. He has been interested in finance and computer science since he was young, which led to the establishment and development of the eToro investment network. In this network, users can connect, share, trade, and invest in global financial markets. He aims to disrupt the old banking industry with new online transparent and social financial systems for the benefit of everyone.