Keld Van Schreven is the Managing Director and Co-Founder of KR1 plc. Prior to his involvement in blockchain, he co-founded SimplyPayMe (formerly known as SmartTrade App), a pioneering payments and paperwork app for mobile workers and small business owners. Keld's entrepreneurial journey also includes the co-founding of Diary.com, a web and mobile platform that garnered over 2 million users. With a background in graphic design, he holds a BA from the University of the Arts London.